Biography
Dr. Franklin John S
Dr. John is Professor and Head of the Department of Management Studies at Dr. N.G.P. Institute of Technology, Coimbatore. With over two decades of academic leadership, he holds dual PhDs in Management and Psychology, alongside advanced qualifications in Computer Science, Educational Management, and Marketing Analytics.
A prolific scholar, Dr. John has authored 95+ research publications and 9 books, and holds patents in AI applications, digital marketing, and educational innovation. His research focuses on AI-powered marketing promotion, programmatic advertising, augmented reality in consumer decision-making, and IoT in retail supply chains.
He serves on editorial boards of leading journals, including Elsevier’s International Business Review, and has organized international conferences across Asia and Europe. Recognized for his pioneering contributions, Dr. John continues to inspire educators, researchers, and industry leaders in harnessing artificial intelligence for marketing excellence.
